posters

The key to providing people with the big picture can be as simple – and as difficult – as giving them a big picture.

Posters are brilliant for showing how complex processes fit together and work.

Although satisfyingly easy to absorb when completed, some of the posters below have been mind-breakingly difficult to put together. And it is amazing how much our clients have learned about their own processes as we have worked with them on the development of these tools.

Greater London Authority
Responding to London documentation system

When the Greater London Authority upgraded the documentation system which records all the correspondence addressed to the Mayor of London, Multimedia Design was asked to develop a suite of training materials to support their in-house trainers.

Having made an intial study of the software, it became apparent that while it is relatively simple to perform individual tasks, understanding how these fit together to constitute the overall process was not so easy.

We immediately set about working on a diagramatic overview of the system which was displayed as posters throughout the working areas

Frito Lay
Walkers Crisps: Quality spiral

The quality system at Walkers involves a great many checks both internally and in consultancy with consumers.

But how do these checks fit together and ensure that the product on the shelves continues to reflect consumers' changing preferences?

Multimedia Design worked with the Product Intelligence team to create the concept of the Quality Spiral which became an icon in this area of the business.

We were subsequently asked to create a multimedia program to ensure that the message is available to everybody.

Carlsberg-Tetley
Process overview

This poster shows the operations process from the delivery of raw materials through to distribution.

Orginally commissioned for induction, it was subsequently used as a reference point to support many discussions throughout the brewery.

Soon after the delivery of this project, we were commissioned to produce similar posters for Logistics and Packaging.

A little later, we were asked to develop a multimedia presentation based on the drawings and copy.

Frito Lay
Walkers Crisps: Tasting

Most of us take the process of tasting for granted.

However, a professional taster cannot afford to be so blasé — their opinion could have a significant effect on the product that is taken to market.

This poster explains the key points clearly and graphically.

Carlsberg-Tetley
Fork lift truck safety

This poster provides a timely reminder of the key safety points for forklift truck drivers.

It is displayed in the kitting-up room, through which drivers have to pass before starting their shift.